The Importance of Email Etiquette for Models

Woman sitting in front of laptop and checking her phone
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With businesses of all kinds, including modeling, conducting their business online more than ever before, it’s essential that you always put your best self forward, even from behind a computer screen. We’ve covered the importance of social media etiquette for models, but, another subject many models tend to forget about is email etiquette.

With modeling agencies looking at every aspect of a new models' potential, email etiquette is no small thing; and when you are trying to get your modeling career going, it is important you do everything you can to give yourself the best opportunity to be successful.

Here are five things to keep in mind when you are using emails or any other form of online messaging for modeling work.

Use an Appropriate Email Address 

Modeling agencies and scouts receive hundreds of emails a day from aspiring models who are sending their pictures to be considered or inquiring about the process to become a model. Make sure your email address is appropriate and professional to increase the chance that your email is opened. Use an email address that is something simple (like your first and last name) and does not include any profanity, drug references, misspelled, or juvenile words. If possible, create an email address specifically for conducting business, and this will help prevent sending the wrong emails to the wrong people, or having important emails get lost in the shuffle.

Be Polite

No matter what kind of business you are conducting, online or off, using proper manners will always work in your favor and go a long way to creating a good first impression.

As mentioned, modeling agencies and model scouts receive a plethora of emails every day, so it is always nice to thank agencies and scouts (or whoever else you are emailing) for their time in reviewing your email. Furthermore, make sure any requests you make include the word “please!”

Use Spellcheck

Spelling and grammatical errors look sloppy and unprofessional and have no place in work emails.

These mistakes make you look careless and as though you didn’t put much time or thought into your email. Demonstrate that you take modeling seriously and, at the very least, run emails through Spellcheck or have someone review them for you. Generally, emails to modeling agencies won’t be very long so it won’t add a lot of extra time to make sure they are spelled correctly but it will go a long way for demonstrating your professionalism.

Be Careful with Copy and Paste

If you are sending emails to several different modeling agencies, do your research as to who you are addressing. If you can get the name of the particular person you are emailing, even better! Be extra careful if you are copying and pasting these emails so you aren’t sending an email addressed to one modeling agency that is really meant for another. You wouldn’t want to address the email to the wrong person or agency, so double check everything before you press send. If an email is incorrectly addressed, modeling agencies will likely disregard them completely, and you run the risk of your photos never being seen. Put something simple and explanatory in the subject line so your intentions are clear. Keep a list of all the agencies you have messaged or intend to message, or, to make it even easier and faster, get a professional model scouting company such as ModelScouts.com to do all the work for you.

ModelScouts.com will submit your photos for you and you'll find out within 10 business days if any of over 150 modeling agencies worldwide would like to represent you.

Research Your Audience

Not all modeling agencies are looking for the same kind of models. Before sending off an email, you should, at the very least, do a quick search to find out about the company and what kind of models they are looking for. You might also want to see if sending photos via email is even a format that particular company uses. Otherwise, your email will be totally disregarded. If you are sending pictures to an agency that only scouts child models, a search will tell you that right away and will prevent you from wasting your time drafting an email to them. If you are trying to get into lingerie or glamor modeling, make sure the agency you’re contacting accepts those types of models.

Otherwise, the pictures you send for them to review might be deemed incredibly inappropriate.