Nellie Day has been working in the commercial real estate industry for nearly 10 years. She is a freelance writer for a number of regional, national and international publications, and serves as a marketing and PR consultant for some of the country's leading real estate firms.
Ms. Day's career began at 19 when she worked for a national commercial real estate brokerage and investment firm. She spent four years supporting brokers who handled multi-million-dollar deals, helping new agents get on their feet, creating a client feedback system, and assisting with key public relations and marketing campaigns.
After receiving her Master's in journalism from USC, Ms. Day served as contributing editor and associate editor of a Southern California-based commercial real estate publication and online news website.
Now a full-time writer and consultant, Ms. Day has covered the industry from every angle and stage within the market cycle. Her journalistic expertise has allowed her to advise PR companies, marketing departments and real estate firms on the best ways to position themselves and their clients within the commercial landscape.
From macro trends within the global marketplace to the sale of a land lot in a small town, Ms. Day has reported on, and worked on, it all.
I view the commercial real estate industry as a living, breathing organism. It is all around us, peeking around every corner and waiting outside every door. These buildings and the people who own, sell and occupy them are always evolving, which is why it's important for agents to stay at the top of their games.
Being someone who has witnessed the market change in dramatic ways, I hope this site will serve as a resource to both veteran and new agents. Whether you're looking for guidance in a slow market or hoping to expand your services, I will do my best to provide the latest market information, business tips, marketing strategies and news that you need to be successful.