What are Company Mission Statements of Largest Restaurant Companies?

What are Company Mission Statements of Largest Restaurant Companies Starbucks
© Starbucks Corporation reprinted with permission from news.starbucks.com

In a crowded and fiercely competitive retail restaurant industry, what differentiates one restaurant brand from another is essential to a chain’s successful survival.  Each restaurant company needs to have a clear vision for its unique dining experience before it can be clearly communicated and duplicated in each company-owned and franchise location.

The largest U.S. restaurant companies like McDonald's, Starbucks, Subway, and Wendy's all have uniquely distinct company mission, vision, and values statements which guide their operations.

So a frequently asked question is "What is the mission or vision statement of this restaurant...?"

The mission, vision, and values statement of each restaurant chain and franchise in the U.S defines their brand, culture, and customer experience. Each mission, vision and values statement is as unique as the individual restaurant company and the dining experience their restaurants they provide. Click the link to view the mission, vision and values of each restaurant company (arranged alphabetically below).

More About Mission, Vision, and Values Statements and the Restaurant Industry