Kindra Cooper

Kindra Cooper

expertise
Small business, entrepreneurship, technology, digital marketing
currently
Small Business Writer
education
Baruch College, the City University of New York

Highlights

  • Covers small business terms and topics for The Balance, ranging from business finance to entrepreneurship.
  • Led digital marketing efforts at the Lawrence N. Field Center for Entrepreneurship at Baruch College, where she worked closely with local entrepreneurs
  • Worked as a content manager for Fibrick, a financial services firm based in New York City.
  • Published in print and web publications including The Jakarta Post, The Architect's Newspaper, The Brooklyn Reader, Digital Journal, and more.

Experience

Kindra Cooper covers small business terms and topics for The Balance, ranging from business finance to entrepreneurship.

With nearly a decade of experience as a freelance journalist in print, web, and multimedia, Kindra has worked in-depth with the small business and financial industry. For instance, she spent three years as the head of digital marketing at the Lawrence N. Field Center for Entrepreneurship at Baruch College, where she worked closely with local entrepreneurs to generate content focused on small businesses. In addition, Kindra served as a content manager for Fibrick, a financial services firm based in New York City.

During her career, Kindra has also served as a freelance copywriter, helping tech companies create more “customer-focused” website copy and writes thought leadership content for lead generation. Along with writing for The Balance, she is currently a content writer for an education company called Springboard, where she writes career-focused content about AI and machine learning, UX design, software engineering and cybersecurity.

Education

Kindra earned a bachelor's degree in political economics from Baruch College, City University of New York.