Kendall has nearly 40 million combined followers on Instagram, Twitter, and Facebook. And before you think her fan base is 100% because of Keeping Up With the Kardashians, consider the following fact: Three days after Kendall announced she had been selected as the new global face of Estee Lauder, Estee Lauder’s Instagram account gained 50,000 new followers. That takes major modeling power.
She’s a supermodel, a TV host, an author, an activist, a scholar—just when you thought Tyra Banks couldn’t cram anything else into her already jam-packed schedule, she somehow finds the time to connect with her millions upon millions of social media followers. A true media mogul.
This Australian beauty is fiercely private about her personal life but has no problem sharing her latest cover shots, posting behind-the-scenes photos, and promoting her beauty brand, Kora Organics.
Thanks to supermodel Adriana’s constant outpouring of gorgeous, positive posts, she has a huge international fan base and one of the largest social media footprints in the modeling world. It doesn’t hurt either, that she’s fluent in English, French, Italian, Spanish, and her native language of Portuguese.
Cara is known for her bold brows, her quirky sense of humor, and her massive social media following. She doesn’t have a Facebook page, but she clearly understands the power of Twitter and Instagram.
Gisele is one of the world’s highest paid supermodels, but you’d never know it by looking at her social media accounts. Yes, she posts tons of beautiful modeling shots and beach bikini photos in exotic locations, but her updates are often real, personal, and full of heart. She’s not afraid to cause a stir, either!
Irina Shayk (born Irina Valeryevna Shaykhlislamova, in case you were wondering) is a familiar fixture in the Sports Illustrated Swimsuit edition, but she’s just as popular online. Her official Facebook, Twitter, and Instagram accounts have nearly 10 million followers and counting.
Heidi’s a supermodel, TV host, business woman, and mom, but did you know that she’s also a social media butterfly, too? The long-time model isn’t afraid to bare her hot bod, share personal pictures, or post blasts from the past. There’s never a dull moment in Heidi’s news feed!
Coco Rocha is an outgoing and outspoken social media master. She’s acquired millions of followers across 13 social media platforms and wants nothing more than to use her power for good. Coco’s all about being a role model and making the industry a safer and healthier place for both new and experienced models.
9 Top Female Models You Need to Follow on Social Media
Modeling Tips to Social Media Tricks from These Supermodels
It’s no secret that social media has changed the modeling industry. Thanks to popular networks like Facebook, Twitter, and Instagram, we no longer have to wait a whole month for the next issue of Vogue to update us on the latest fashion trends. We don’t have to travel to Paris to get a front-row seat at Fashion Week, either, or bump into Gisele at Starbucks to know how her day is going.
No, these days models are more than happy to give their fans a real-time look at their not-so-exclusive world. And while it’s true that some models are contractually obligated to tweet up a storm, most do it because it’s fun and because it’s an easy way to build up their brand. Clients prefer models who have a strong social media following because it means they’ll get more exposure.
So whether you’re looking for inspiration for your own modeling career or can’t get enough of your favorite models (who can??), these are the ladies you need to check out online.