Chris Cannon BW
Director, Marketing
East Carolina University (MBA), University of North Carolina at Greensboro (BA)


  • Chris has been working in marketing and growth for 20 years.
  • At The Balance, Chris oversees growth for email, social and ecommerce products.


Chris is the Director of Marketing for the The Balance and Investopedia and The Balance. Chris joined the Investopedia team in 2017, then Dotdash Meredith and The Balance team in 2018. In his role, Chris manages the strategies for driving audience growth and development for the brands' newsletters, social media, and podcasts programs. Chris also oversees the direct marketing for Investopedia's Academy ecommerce products. Prior to Dotdash Meredith, Chris led consumer growth and engagement programs at such online companies like Weebly (acquired by Square), Spafinder, and LegalZoom, among others.


Chris received a MBA from East Carolina University and a BA in History from the University of North Carolina at Greensboro