Caitlin McCormack Wrights

Insurance, investing, mortgages
Freelance Writer
Princeton University, Duke University


  • Former finance executive
  • Expert in insurance, mortgages, and investing
  • More than seven years of experience whipping words into polished prose for news outlets, custom publishers, websites, and top magazines


Caitlin McCormack Wrights covers insurance, mortgages, and investing for The Balance. She has written for other outlets, including Benzinga, MoneyWizard, and more.

Caitlin is a senior-level creative in content development, marketing strategy, digital marketing, marketing operations, social media, and brand management with a strong track record of transforming business goals into gains that help power profitability. Highly knowledgeable, Caitlin is a contributor with 10+ years of experience in delivering impactful content and messaging solutions to support midmarket and Fortune 1000 companies in the personal finance, insurance, investing, and mortgage niches.

She performs against aggressive service level requirements to help companies meet and exceed their revenue goals. Caitlin drives strategy and execution across both online and offline channels, including the responsibility of executive communications, SEM/SEO, email marketing, and integrated programs.

Caitlin has a bachelor's from Duke University and a master's from Princeton University.