Barbara Friedberg


Barbara Friedberg is a former writer for The Balance who covered the stock market and first-time investing. A freelance columnist since 2010, she has written for numerous other publications, including Investopedia and U.S. News & World Report.

Her published books include “Invest and Beat the Pros, Create and Manage a Successful Investment Portfolio,” “How to Get Rich; Without Winning the Lottery: A Guide to Money & Wealth Building,” and “Personal Finance: An Encyclopedia of Modern Money Management.” 

Friedberg is also chief executive officer of Wealth Media LLC, which owns two investment resource websites. covers robo and technology-enhanced investing platforms, and offers advice and strategy tips to investors at all stages. Wealth Media offers free and paid resources and consulting services to financial technology companies.

Friedberg previously worked at Cadco Inc. for 18 years, serving as chief financial officer and manager of investment portfolios. She has taught graduate and undergraduate students at Santa Clara University and Lebanon Valley College.


Friedberg received an MBA, Master of Business Administration, in finance from Pennsylvania State University and a Master of Science in personnel services and counseling from Miami University in Oxford, Ohio. She got her undergraduate degree in economics from the University of Cincinnati.

About The Balance and Dotdash

The Balance makes personal finance easy to understand. It is home to experts who provide clear, practical advice on managing your money. Whether you’re looking to invest, buy a home, save for retirement, or achieve another financial goal, The Balance will answer your questions with straightforward personal financial advice.

The Balance is part of the Dotdash publishing family. For more than 20 years, Dotdash brands have been helping people find answers, solve problems, and get inspired. We are one of the top-20 largest content publishers on the internet, according to comScore, and reach more than 30% of the U.S. population every month. Most recently, Dotdash was named Publisher of the year by Digiday, a leading industry publication.