Who We Are
The Balance makes personal finance easy to understand. It is home to experts who provide clear, practical advice on managing your money. Whether you’re looking to invest, buy a home, save for retirement, or achieve another financial goal, The Balance’s 20-year-strong library of more than 9,000 pieces of content will answer your questions with straightforward personal financial advice.
The Balance is part of The Balance family of sites, including The Balance Careers and The Balance Small Business, covering personal finance, career, and small business topics. With more than 24 million monthly visitors, The Balance is among the top-10 largest finance properties as measured by comScore, a leading Internet measurement company. Our more than 50 expert writers have extensive qualifications and expertise in their topics, including MBAs, PhDs, CFPs, other advanced degrees and professional certifications.
At The Balance, we take great pride in the quality of our content. Our writers create original, accurate, engaging content that is free of ethical concerns or conflicts. If you ever come across an article that you think needs to be improved, please reach out by emailing email@example.com.
No Individual Investment Advice
The Balance does not provide individual or customized legal, tax, accounting, or investment services. Since each individual's situation is unique, a qualified professional should be consulted before making financial decisions.
Our product reviews are independent and based on research and product testing — if you visit links within our content, we may receive commissions from your purchases, but we never receive any compensation or consideration for the content of our recommendations. Learn more about our review process here.
Diversity & Inclusion
The Balance is committed to answering your money questions. But we know many of our answers do not include solutions for readers underserved by the financial industry and financial publishing community. There are more complex challenges facing our Black, Indigenous, and other Readers of Color, and we must address these challenges in our content or we fail our core mission.
Our pledge to improve diversity & inclusion outlines actions we will take to fulfill our commitment to all of our readers.
Christine DiGangi has dedicated the majority of her career to financial education, writing extensively about the consumer credit system. In early 2019, she joined The Balance as Editorial Director, where she oversees content strategy and operations. Previously, DiGangi served as the managing editor of mortgage content at LendingTree, an editor and writer for Credit.com, communications coordinator for the Society of Professional Journalists, and a copy editor for The New York Times. She has more than a decade of experience in service journalism, as a writer, editor, and vocal advocate for ethics and accuracy in publishing.
Yasmin Ghahremani is an Associate Editorial Director at The Balance, where she oversees educational content about consumer financial products, ranging from credit cards to life insurance. She joined the team in April 2019, bringing seven years of experience educating consumers about personal finance. She was previously a managing editor at CreditCards.com and Wise Bread, and a contract editor at LendingTree.
Ghahremani has also had an extensive international career covering business, technology, and the environment for broadcast and print outlets, including CNN, CNBC, and Asiaweek magazine. She has a Master of International Affairs degree from Columbia University.
Helen joined The Balance in June 2019 and became senior news editor in May 2020 to lead the expansion of the website's news coverage. She has more than 17 years of journalism experience, mostly in business and finance news. She has worked at American Banker and Bloomberg News, covering banking and insurance and taking on reporting and editing roles with ever increasing responsibility. She is passionate about making complicated topics easy for the layperson to understand and compulsive about accuracy and transparency.
Hilarey Wojtowicz is a senior editor at The Balance. During her 10+ years in the digital media space, she's developed a love for all things personal finance, from saving and investing money to credit card perks and mortgage rates. Hilarey began her career at TripAdvisor, and has since held full-time and freelance roles at a variety of media companies including realtor.com, Bankrate, and SmartAsset. Hilarey has a master's in journalism from the University of Missouri, and a bachelor's in journalism and professional writing from The College of New Jersey (TCNJ). She also works as an adjunct professor at TCNJ, teaching social media strategies to journalism students.
Mrinalini is the senior investing editor at The Balance, with 10+ years of financial journalism experience across two continents and different media. She is passionate about creating comprehensible and usable financial content. She has previously worked with organizations such as Financial Times, Investopedia, Forbes and CNBC TV18. Mrinalini holds a master’s in business and economic reporting from New York University and a bachelor’s with honors in economics from the University of Delhi, India.
For over 15 years, Kiran has served an editor, writer, and reporter for publications covering fields including advertising, technology, business, and new media.
Now at The Balance, Kiran aims to bring his experience and expertise to reinforce the brand's reputation as the most informative, accessible, and trusted resource in personal finance. In the process, he hopes to help guide job seekers, small business owners, and others on their path to learning and success.
Lars Peterson joined The Balance in 2019. Lars's primary areas of focus are credit cards, banking, and other financial products and services, with the goal of helping consumers make the most of these offerings, while avoiding pitfalls or catches. With more than 10 years experience as a writer and editor in personal finance and small business, Lars has written and edited for Wise Bread, US News, and Amex OPENForum, among others. His 20+ years as an editor and writer have included roles in book publishing, marketing, technical writing, and travel.
Lars earned Bachelor of Arts and Master of Fine Arts degrees in English, both from California State University, Long Beach.
Sienna is a self-proclaimed credit card nerd who has been creating credit and personal finance content for more than six years. She joined The Balance as a staff writer in May 2019, and previously worked for CreditCards.com. Sienna's work has been cited by major news outlets and government agencies, including the CFPB and NBCNews.com. She's committed to helping readers make informed decisions about their credit and brewing the perfect cup of french-pressed coffee.
Sienna earned a bachelor's degree in journalism from the University of Wisconsin Oshkosh, and completed a media studies program with The Fund For American Studies at George Mason University in Washington, D.C.
Dock is a former licensed investment advisor and member of the FINRA Small Firm Advisory Board. He has been featured by industry-leading outlets such as CNBC, Fox Business, Bloomberg, and MarketWatch. Dock is passionate about educating the public about financial issues so that they can make informed decisions. He has served as a writer and editor at some of the fastest-growing online publications in the country, including Fit Small Business, where he oversaw content related to Insurance, Personal Finance, Business Finance, and Real Estate Investing.
In 2016, Dock left the sun of Miami Beach for the quiet of the Blue Ridge Mountains. He splits his time between an off-grid farm in east Tennessee and the mountains of western North Carolina.
Lauren is VP & General Manager of The Balance. Lauren has been with the company since 2015, most recently Head of Programmatic Operations overseeing revenue generation and systems operations for all Dotdash brands. As Head of Programmatic Operations, Lauren managed over half of the company’s revenue streams, leading relationships with monetization partners like Google, Amazon, Facebook, and more. Prior to Dotdash, Lauren spent five years in Content Marketing developing solutions for brands like P&G and Kellogg’s. Lauren was named a “Corporate Champion” in Folio Magazine’s 2019 Top Women in Media Awards.
Lauren received a B.S. in Communications and Creative Writing from the University of Miami. She lives in Brooklyn with her husband, son, and dog, Fern!
As Chief Revenue Officer for Dotdash Finance, Katherine oversees the sales, marketing and client services teams responsible for delivering best in class media partnerships for our clients spanning all areas of the Financial Services Industry. Prior to Dotdash, Katherine held leadership roles in financial media sales as SVP Sales at Seeking Alpha, Executive Director at The Wall Street Digital, and Sales Director at MarketWatch. Katherine began her 20 year digital media career in Boston, in sales at Yahoo!, and Media Planning at Digitas. Katherine sits on the Executive Board of Directors for the Financial Communications Society. Katherine holds a B.A. in History & Psychology from Boston College. She resides in White Plains, NY with her husband and three children.
Joyce has been part of brand and product design at Dotdash since 2015. She currently oversees design for Dotdash's finance brands, Investopedia and The Balance, and the performance marketing teams which service all 21 Dotdash brands. Her design focus is to drive user-led design and product research to ensure delightful and empowering user experiences, create brands that users can trust, and build scaleable design systems. Joyce's work has achieved award-winning results including EPPY, OMMA and W3 awards in UI/UX, Visual Aesthetics, and Website Design. Prior to Dotdash, Joyce served as a Creative Director at the JCC, as well as a design consultant for various nonprofit and arts organizations. She has also worked on design teams at Food & Wine Magazine and Christie's.
Joyce received a B.S. in Economics-Marketing from the Wharton School and a B.A. in Fine Arts-Design from the College of Arts and Sciences at the University of Pennsylvania. She lives in Oakland most of the time and enjoys kiteboarding, too many types of arts and crafts, and spending time with her husband and their daughter.
Keith is VP, Product Management at Dotdash. Keith has been with Dotdash since 2019 and is responsible for product management for Dotdash’s finance and performance marketing teams. Previous to Dotdash, Keith was Director of Product Management at Red Ventures, having spent seven years working in various product roles at Bankrate.com. Before working at Bankrate, Keith was the first member of the product team at Hearst Newspapers.
Keith earned a B.A. in English at Fairfield University, where he was managing editor of their weekly student newspaper, The Mirror. He lives in Connecticut with his wife and two children, Tegan and Billy.
Jen is responsible for global revenue for Dotdash's finance sites, Investopedia and The Balance. Jen's career spans 20+ years in digital and mobile media sales at startups and corporations including Flipboard, Seeking Alpha, Yahoo! and weather.com. Jen holds a B.A. in Philosophy and Communication from the University of Delaware. She lives with her husband in Manhattan and the Jersey Shore.
As VP, Client Services for Dotdash Finance, Megan oversees the Sales Planning, Account Management and Finance Direct Response teams to develop strategic solutions for our global client base and execute successful partnerships. Megan originally joined Investopedia in 2015 to lead the Client Services & Marketing teams before Investopedia became part of Dotdash in 2018 and her responsibilities expanded to cover all financial services industry clients.
Prior to that, she served as the Director of Client Services at SET Media, a video ad technology company. She started her career in media planning at Universal McCann in San Francisco working with brands such as Microsoft and Sony.
As VP of Marketing, Michael oversees all aspects of ad sales marketing in the B2B space for Dotdash Finance, which serves the needs of endemic financial brands across Investopedia, The Balance, and the entire suite of Dotdash sites. Prior to this, Michael was the VP, Product Sales & Strategy at Seeking Alpha, overseeing the custom solutions team. He started his career at Lowe & Partner/SMS developing and producing digital projects for Smirnoff and Mercedes. Michael made the move to the financial world in 2006 when he joined Bloomberg, where he spent more than seven years directing digital sales, first on the West Coast and then in the Northeast. Michael holds a Bachelor of Arts in Media Studies from Fordham University.
Chris began his work at The Balance in 2018 after Investopedia joined the Dotdash publishing family. In his role, Chris manages the strategies for driving audience growth and development for the brands' newsletters, social media, and podcasts programs. Chris also oversees the direct marketing for Investopedia's Academy ecommerce products. Prior to Dotdash, Chris led consumer growth and engagement programs at such online companies like Weebly (acquired by Square), Spafinder, and LegalZoom, among others. Chris received his MBA from East Carolina University and a BA in History from the University of North Carolina at Greensboro.
The Balance is part of the Dotdash publishing family.
Dotdash's vibrant brands help over 100 million users each month find answers, solve problems, and get inspired. Dotdash is among the largest and fastest growing publishers online, and has won over 80 awards in the last year alone, including Digiday's 2020 Publisher of the Year. Dotdash brands include Verywell, Investopedia, The Balance, The Spruce, Simply Recipes, Serious Eats, Byrdie, Brides, MyDomaine, Lifewire, TripSavvy, Liquor.com, TreeHugger and Thoughtco.
Here is an overview of our properties:
Verywell: The Verywell family of brands, including Verywell Health, Verywell Fit, Verywell Family, and Verywell Mind, take a human approach to health and wellness content and are a welcome alternative to hyper-clinical health sites. Nearly 30 million people use Verywell sites each month to feel better and be healthier.
Investopedia: Investopedia helps investors understand financial concepts, improve investing skills, and learn how to manage their money. Investopedia reaches over 16 million people each month.
The Balance: The Balance family of brands, including The Balance, The Balance Careers, and The Balance Small Business, deliver clear, practical, and straightforward personal financial advice to nearly 12 million people each month.
The Spruce: The Spruce family of brands, including The Spruce, The Spruce Eats, The Spruce Pets, and The Spruce Crafts combine inspiration with how-to advice to help users create homes they love. Collectively, The Spruce sites reach over 32 million people each month.
Simply Recipes: Simply Recipes, one of the original food blogs, helps over 10 million people each month get easy, delicious food on the table for themselves and their families.
Serious Eats: Serious Eats delivers trustworthy recipes, rigorously tested techniques, and food science to over 4 million hungry readers each month.
Byrdie: Byrdie is dedicated to all things beauty, inside and out. From hair and makeup to health and wellness, Byrdie takes a fresh, no-nonsense approach to feeling and looking your best. Byrdie reaches seven million people each month.
Brides: Brides inspires and guides our nearly three million monthly users as they make decisions from pre-engagement through the honeymoon. Brides is committed to bringing you an inclusive look at the world of weddings, with every type of couple, every type of wedding, and every type of celebration.
MyDomaine: MyDomaine makes an aspirational life achievable—and affordable—with curated home-design inspiration, quick and fresh recipes, and healthy relationship advice that awaken a life well lived. MyDomaine reaches two million people each month.
Lifewire: Lifewire provides helpful, actionable tech tips, advice, and answers, without confusing jargon. Lifewire helps nearly six million people each month get the most out of their technology.
TripSavvy: TripSavvy delivers curated expert advice for family and vacation travelers. We help over three million people each month have the best travel experiences.
Liquor.com: Liquor.com is dedicated to good drinking and great living. We inspire, entertain and educate over three million people each month interested in what happens in the glass and out of it.
Treehugger: Treehugger is the only modern sustainability site that offers advice, clarity, and inspiration for both the eco-savvy and the green living novice. With over a million monthly users, Treehugger is one of the world’s largest information sites dedicated to driving sustainability mainstream.
Thoughtco: ThoughtCo is one of the largest and most comprehensive learning, information, and education sites online. ThoughtCo helps over seven million people a month become lifelong learners.
Source: Comscore, October 2020 US
Read about Dotdash and our family of brands in the news.
Meet Our Senior Management Team
Learn more about the team behind Dotdash here.
Whether you have a comment or suggestion to share, we look forward to hearing from you. Feel free to reach out by emailing firstname.lastname@example.org.
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The Balance headquarters are located at 28 Liberty Street, New York, NY 10005
The Balance is a fast growing company and we are always looking for motivated, multi-talented and organized people to join our team. To learn more, please see our Careers page.